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The Talent Magnet 🧲

Want to grow your business? Ambitious businesses need great people.

But in a competitive job market, attracting top talent takes more than a job ad. The Talent Magnet helps you define what makes your business a great place to work, so you can stand out, hire smarter and build the team that will drive your success.

Make your hiring easier so your business can grow

Hiring shouldn’t feel like a constant struggle. If you’re finding it hard to attract the right people, it’s not just about the salary, it’s about how your business is perceived as a place to work.

The Talent Magnet helps you define what makes your company stand out great people want to work for you.

When hiring feels hard...

When you don’t have a strong employer brand, hiring feels harder than it should. If you’re struggling to attract the right people, you’re probably facing challenges like:

❌ Wasting time sifting through the wrong applicants – Generic job ads attract generic candidates. Without a clear employer brand, you risk drawing in people who aren’t for your business.

❌ Struggling to compete with bigger brands. Smaller businesses can’t always match corporate salaries, but without a clear employer proposition, they lose out on great talent who would thrive in their culture.

❌ Delays in recruitment slow down growth – Every month a key role stays unfilled means lost productivity, stretched teams, and stalled progress.

Make Your Business
a Talent Magnet

The right people are out there. You're ambitious and you want (and need) to grow your business.

They just need to see why your business is the place for them. By defining what makes your company unique and crafting a strong employer brand, you’ll:

✅ Attract better-fit candidates who align with your culture and values.
✅ Reduce time wasted on hiring by drawing in the right people from the start.
✅ Compete with more than just salary, showing why your workplace is the best choice.
✅ Build a team that fuels your business growth, rather than just filling roles.

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The Talent Magnet ➡️➡️

Hiring shouldn’t be so hard. The Talent Magnet gives you a clear strategy to stand out, plus practical tools like competitor insights, an employer brand story and social media templates so you can attract the right people and make recruitment easier.

Get the right people

to come to you 🧲

The Talent Magnet is a clear, strategic framework with practical tools to help your business stand out and attract the right talent.

What’s Included? Strategic foundations + practical tools

✅ Employer Brand Strategy – A structured framework to differentiate your business from competitors.
✅ Competitor Analysis – A breakdown of how others position their employer brand and what makes yours unique.
✅ Key Differentiators – Identifying tangible and intangible factors.
🌟Employer Brand Story – A compelling narrative that defines what you want to be known for and how candidates perceive you. Perfect for your website and social media.
🌟 Social Job Role Templates – Ready-to-use templates for job posts that reflect your brand and attract the right candidates.

How it works ➡️

We make it easy to define what makes your business a great place to work. So you can attract the right people with less effort. Here’s how it works:

1️⃣ Discovery & Insights
We start by understanding your business, your hiring challenges and what makes you different. We'll workshop with you to uncover your unique employer brand.

2️⃣ Competitor & Market Analysis
We analyse how your competitors position themselves as employers and identify opportunities to help you stand out. This includes looking at their job ads, social presence and key selling points.

3️⃣ Defining Your Employer Story
We craft a clear, compelling employer brand story that showcases what makes your workplace great; whether that’s your culture, career progression, flexibility or something unique to you.

4️⃣ Practical Hiring Tools
You’ll get a set of plug-and-play tools to make hiring easier, including:
✔️ Competitor insights – See how you compare and where you stand out.
✔️ Employer brand story – A ready-to-use narrative to position your business.
✔️ Social media job templates – Professionally written job post templates to attract the right people.

5️⃣ Action & Implementation
With your employer brand defined and your templates ready, you’ll have everything you need to promote roles with confidence, whether that’s through LinkedIn, job boards or your website.